Rachel SkeltonFeb 6, 20233 minBackwards marketing are you? An introduction to the Golden Circle Marketing conceptHave you heard of Simon Sinek? He's a genius. The Yoda of the marketing world. Anyway, he introduced us to the concept of the 'Golden...
Rachel SkeltonJan 3, 20232 minFishing for Followers: How to Hook and Reel Them In.When you are posting on social media or creating an ad campaign, you should consider using HOOKS to improve your engagement with your...
Rachel SkeltonJan 3, 20232 minFour Branding Tips for Small Business OwnersYour brand strategy and branding elements are so important. Developing your branding guidelines doesn't have to be overwhelming, but it...